Dr. Susan Weinschenk, behavioral psychologist with more than 35 years in the fields of design and user experience, is coming to the Triangle! She is one of the most influential and well-known speakers we’ve had the privilege to present.
Her work presents the thought-provoking design questions over which UXers obsess, and her expertise provides researched answers. These two unique opportunities will sell out, so we encourage you to register early.
Top 10 Things Every Designer Needs To Know About People
Thursday, June 16
Join us for this evening talk with Dr. Susan Weinschenk as she shares her top 10 picks from her latest books, including surprising research on vision, unconscious mental processing, and what triggers our brains to make a decision. Light dinner will be provided.
Workshop: How To Apply The Latest Research On Brain and Behavioral Science To Your Product’s Design
Friday, June 17
Join us the morning after the talk for a hands-on workshop (and breakfast) where you will learn how to apply the latest research on brain and behavioral science to design products that are intuitive and engaging. You will learn about and apply new research on peripheral vision, generational differences, System 1 and System 2 thinking, anchoring, the Need To Belong, the Power of Stories, the Desire for Mastery, and more. Get inspired to put brain and behavioral science into the design of your projects.
About Triangle UXPAThe Triangle UXPA was founded in 2005 and is the Triangle chapter of the User Experience Professionals Association. We are focused on building and supporting the local community of practitioners who focus on crafting great user experiences.
Join the Triangle UXPAWe charge low annual dues for professionals : $29.95 and only $14.95 for students.